B2B Lead Generation

Not getting enough leads in your pipeline? Has growth stagnated? We've heard it all and we're ready to help!


We specialize in B2B marketing across a variety of different verticals. Led by an ex-LinkedIn employee, Llama Lead Gen’s team is focused on helping you reach your end goal - to drive qualified leads for your B2B business.

Our B2B Marketing Process

B2B Lead Gen marketing strategy

We’ll dive into your B2B offerings to establish a message that resonates with your target audience. This includes extensive competitive analysis, in-depth audience persona review, content marketing suggestions, platform-specific campaign ideas, and more!

ad copy AND creatives

We'll identify key pieces of content that we can utilize to promote your B2B offering; paired with ad copy and creatives that speak to your target audience.

Building your B2B Lead Gen campaigNS

Establishing which platforms we will run on, developing a media plan, and building our B2B lead gen ad campaigns. 

Email nurture and Lead Gen funnels

Developing a funnel that's oriented around the goal of nurturing and warming qualified leads, while crafting an email nurture sequence and sales outreach process within your CRM. 

Marketing automation and CRM Review

We'll set up all necessary marketing and sales integrations for you. Ensure proper tagging is in place, as well as developing chatbots and pop-up forms to reduce lead flow friction and nurture our leads.

Launching and managing your B2B campaigns

Our team will have strategy calls with you to review before we launch. Once our campaigns begin, we'll provide you with an extensive reporting dashboard and set up calls with you to review performance. 

Rinse and repeat ...

Capitalizing on our momentum by creating re-targeting campaigns for leads who have shown interest but who have not yet engaged. Establishing additional growth areas based on performance, insights, and marketing goals.

B2B Lead Generation Ad Examples and Reporting

B2B Lead Generation Advertising FAQs

How you can use LinkedIn for marketing?

If you are not using LinkedIn for marketing, you're missing out on a premier platform for marketers, advertisers, brands, agencies, and companies. Read on for insight on why you should use LinkedIn marketing for your business in the 4 Reasons Why You Should Advertise On LinkedIn.

How do I start marketing on LinkedIn?

LinkedIn can help you to build networks, connect with the people you are trying to sell your products and services to, and build brand awareness. For a breakdown of how to get started, check out our Beginner’s Guide To LinkedIn Marketing.

How much does LinkedIn marketing cost?

Since this is our most frequently asked question, we’ve created a guide on How To Budget For Your Digital Advertising Campaigns. Use this as your LinkedIn ad budget calculator to spend and scale efficiently.

Is LinkedIn good for B2B marketing?

LinkedIn is quite possibly the best platform for B2B marketing. Why? Intent. For a deep dive, check out one of our most popular articles: Advice From An Ex-LinkedIn Employee: How To Advertise On LinkedIn To Maximize ROI.

Are LinkedIn ads worth it?

While LinkedIn ads may be more expensive than Facebook and Instagram ads, they are well worth the money. Why? The higher quality of leads and built-in intent that you can’t get on other platforms. Check out our guide on Advertising on LinkedIn vs. Facebook, Instagram, Google, and YouTube.

What is a good cost per click on LinkedIn?

LinkedIn has a higher cost per click than other social media channels (i.e. Facebook). CPCs can range anywhere from $4 - $24. You might be thinking, “whoah!”, but before you do so think about the following: LinkedIn offers more intent and therefore warmer leads. See how you can achieve a good CPC in Your Complete Guide to Successful LinkedIn Targeting.

How much does it cost to boost a post on LinkedIn?

Technically you can’t ‘boost’ a post on LinkedIn like you can for Facebook. See how you can manage your advertising campaigns with one of our most popular articles: Advice From An Ex-LinkedIn Employee: How To Advertise On LinkedIn To Maximize ROI.

Which LinkedIn ad format is best?

Sponsored Content and InMail are the best ways to capture your audience’s attention on LinkedIn. Instead of seeing those pesky, traditional banner ads, people will see what you are promoting directly within their feed. If done correctly, what you are promoting won’t even feel like an ad. Check out our Ultimate Guide to LinkedIn Sponsored Content and InMail to dive deeper.

What is the minimum budget for LinkedIn ads?

Generally speaking, $1,000 should be your bare minimum. It’s always best to start small and scale upwards once you learn from the data to understand what’s resonating with your target audience. We’ve created a guide on How to Budget for your Digital Advertising Campaigns. Use this as your LinkedIn ad budget calculator to spend and scale efficiently.

Why should I choose a B2B lead generation company like yours?

  • Run by an ex-LinkedIn marketer

  • Results-oriented around your B2B sales objectives

  • Expert level understanding to take your ad campaigns from 0 to 100 

  • Huge time-savings for your team 

  • You haven't quite found the results you're looking for just yet

  • Lack of internal resources and expertise to carry out a B2B lead generation strategy

  • Ability to keep pace with fast-moving and savvy competitors

Ready to generate qualified B2B leads? 

Let's talk leads
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© 2020 Llama Lead Gen